Posts Tagged market

Reinventing Corporate Internet Presence as Key to Success

Reinventing Corporate Internet Presence as Key to Success

About 18 years ago I had my first contact with Internet and it was one of those life-changing moments. This was at my high school and I was maybe 15 or 16 years old back then. The experience was simple, because the connection was quite slow (it

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Value Proposition: the success foundations

Value Proposition: the success foundations

There are many kinds of entrepreneurship projects. Some are born when we create something new and unique, others are just incremental improvements of something that exists in the market and there are even others that will offer an existing product or service. Regardless of the entrepreneurship you

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Analytic tools to move from a Red Ocean Strategy to a Blue Ocean Strategy (part 3)

Analytic tools to move from a Red Ocean Strategy to a Blue Ocean Strategy (part 3)

In this last article of this series that talks about the tools that can be used in order to achieve a blue oceans strategy in your business or entrepreneurship I am going to talk about a last tool called the ERRC Grid. In order to understand what

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Blue Ocean strategy: exploring less crowded markets

Blue Ocean strategy: exploring less crowded markets

In the last post I wrote for this blog I talked about Reverse Innovation, in which innovation occurs in less developed countries` markets, where many of the basic needs of people in this places are not satisfied and a lot of solutions are not developed in contradistinction

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The new innovation trend: Reverse Innovation

The new innovation trend: Reverse Innovation

Innovation has been defined in many ways, but the definition we use in the consulting firm we own with my brother, founder of this blog is: innovation is the insertion of “anything” that can be an idea, a product, a service, or a process, among others, that

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Successful entrepreneur’s traits (part 4)

Successful entrepreneur’s traits (part 4)

Taking into consideration what I have written in the series: “Successful entrepreneur’s traits”, in this article I will present the traits number seven and eight that I consider are fundamental for entrepreneurs in order to be successful. The fact that they occupy these positions does not means

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Is it possible to keep working with long-term strategies?

Is it possible to keep working with long-term strategies?

Today businesses develop in a world that is constantly changing. This has made companies modify their modus operandi and they have shifted from long-term strategies to mid-term or short-term strategies. However many companies think they can still operate according to long-term strategies, but is this true? Is

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