Posts Tagged Tactics

Ways to be known and visible 1 – Generalities

Ways to be known and visible 1 – Generalities

In my latest article, I explored some reasons why I believe entrepreneurs should be known and visible. In my experience as an entrepreneur I’ve seen the benefits of being well known, to be a rock star. I’ve been able to experience this firsthand and I’m convinced this

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The problem with abandoned strategies and tactics

The problem with abandoned strategies and tactics

One of the biggest challenges entrepreneurs face is starting their new business because in most cases they have to start with little financial resources. Excluding entrepreneurs who have their own money to invest, it is very difficult to find a case in which a project has received

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Is Internet a subject of the manager or the technology department?

Is Internet a subject of the manager or the technology department?

The question that is the title of this post is a subject that many entrepreneurs and businessmen face on their companies. Many times the easier answer is “the cobbler should stick to his last”. In this way managers think that Internet – and in general all the

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Doing or not doing SEO (Search Engine Optimization)

Doing or not doing SEO (Search Engine Optimization)

For many years, having a Search Engine Optimization (SEO) strategy for websites has been a very important topic. Being in the top searches of the major search engines, such as Google, Yahoo or Bing can be a great business, since it will bring your website traffic, without

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Don’t keep trash in your Business: Neither more nor less that what you need

Don’t keep trash in your Business: Neither more nor less that what you need

Over time and with the arrival of modern days we have moved from small businesses to medium or big enterprises and also multinational companies. Years ago we didn’t think this could be possible. Besides from the new sizes of businesses, modern days have also brought to our

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Strategy and Tactics: Differences and Relationships

Strategy and Tactics: Differences and Relationships

The word strategy was first used in the military world and was used 500 years BC by Sun Tzu in The Art of War. This word was introduced to the business world with the beginning of the industrial revolution, however its massive used started about 100 years

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